Single-Issue Advertising Rates

Season

Spring

Early Summer

Late Summer

Fall/Winter

Annual
Value

Press Run

75,000

100,000

100,000

75,000

350,000

1/8 Page

$421

$616

$616

$421

$2,074

1/4 Page

$804

$1,175

$1,175

$804

$3,958

1/2 Page

$1,502

$2,205

$2,205

$1,502

$7,414

Full Page

$2,800

$4,138

$4,138

$2,800

$13,876

Inside Cover

$3,334

$4,938

$4,938

$3,334

$16,544

Back Cover

$4,136

$6,141

$6,141

$4,136

$20,554

Two insertions (any size, any issues): 5% discount

Three insertions (any size, any issues): 10% discount

Annual Advertising Rate, By Issue

Season

Spring

Early Summer

Late Summer

Fall/Winter

Annual
Cost

Press Run

75,000

100,000

100,000

75,000

350,000

1/8 Page

$332

$482

$482

$332

$1,628

1/4 Page

$633

$919

$919

$633

$3,104

1/2 Page

$1,177

$1,719

$1,719

$1,177

$5,792

Full Page

$2,183

$3,210

$3,210

$2,183

$10,786

Inside Cover

$2,594

$3,827

$3,827

$2,594

$12,842

Back Cover

$3,210

$4,753

$4,753

$3,210

$15,926